Speak No Evil
Social Campaign
Studio City PXL, in collaboration with Universal Pictures, spearheaded the social media campaign for the highly anticipated thriller, 'Speak No Evil.' During opening weekend, the campaign achieved a remarkable engagement rate of 6.79%, showcasing the effectiveness of our SocialAmp technology.
We focused on the film's intense suspense and gripping moments by crafting custom content pieces that kept the conversation lively and engaging. This strategy not only fueled fan enthusiasm but also amplified the film’s reputation through word-of-mouth, resulting in over 1,000 engagements over the course of three opening days.
SocialAmp allows us to convert everyday audience feedback into compelling social content, boosting interactions by 25-30X without relying on paid media on platforms like X or TikTok. This approach not only enhances the audience experience by incorporating their feedback into dynamic mini-trailers featuring James McAvoy but also ensures an impactful start to our clients' marketing campaigns by combining the credibility of authentic user reviews, the accessibility and share-ability of user-generated content, and the polish of professionally made visuals.
Clients
- Universal Pictures
Services
- Concept
- Design
- Copywriting
- Digital Strategy
- Development
- Content Management